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Dr. Michael Song holds the Charles N. Kimball, MRI/Missouri Endowed Chair in Management of Technology and Innovation and is
professor of marketing at the Bloch School of Business and Public Administration, University of Missouri-Kansas City. He is also an
advisory research professor of Innovation Management at the Department of Technology Management, Eindhoven University of Technology, the Netherlands. Prior to joining UMKC, he held the Michael and Myrna Darland Endowed Distinguished Chair in Entrepreneurship and was
professor of marketing at the University of Washington between 2000 and 2004. He was on the faculty at Michigan State University (1996-2000) and at University of Tennessee/Knoxville (1991-1995).
Dr. Song received an M.S. from Cornell University and an MBA and Ph.D. in Business Administration from the Darden School at University of Virginia.
Dr. Song was the founding director of Center for Technology Entrepreneurship at the University of Washington. He assisted in creating several new ventures in high-tech industries. He was also the
director for UW-NTU Technopreneurship and Innovation Program. He has conducted research and consulted with
more than 300 major multinational companies and government agencies including GM, EXXON Chemicals, Monsanto, Motorola, Eastman Chemical Company, Citicorp, Boeing, IBM, Sony, Toyota, CATIC, Samsung Electronics, Philips, and Matsushita Electric Industrial Co. His consulting projects include evaluating R&D projects using real options, new venture strategies and evaluation, designing product innovation processes, project risk assessment and management, designing information systems for new product development processes, evaluating the values of technology portfolios, global market opportunity analysis, R&D resource allocation and project selection and marketing strategy.
Dr. Song's current research interests include technology entrepreneurship, valuation of new ventures and emerging technologies, risk assessment, methods for measuring values of technology and R&D projects, and technology portfolio management.
With a data set consisting of more than 3,000 new technologies development and commercialization, he has developed several global "bench-mark models" of new product development process designs. He has also developed a technology risk assessment model and option approach to evaluate new technologies and start-up companies.
Dr. Song has won numerous international awards for his research projects,
including the 2005 Excellence in Global Marketing Research
Awards with the Institute's Dr. Mark E. Parry, and has been listed in "Who's Who in the World". He has developed and designed many executive programs and academic programs. He is a frequent keynote speaker at international conferences. Dr. Song has published
more than 50 articles in Management Science, Strategic Management Journal, Academy of Management Journal, Journal of Marketing Research, Marketing Science, Journal of Marketing, the Journal of the Academy of Marketing Science, Journal of International Business Studies, Journal of Operations Management, Journal of Product Innovation Management, Journal of International Marketing, IEEE Transactions on Engineering Management, and others.
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